MARKETING GUIDELINES

The Paparazzi Marketing Team has curated a library of approved graphics, specialty photos, collages, and more. These are Paparazzi’s intellectual property, and as Consultants, you are encouraged to use them to promote your Paparazzi business. You can find that library on the EXP App here:

Apple: https://apps.apple.com/us/app/paparazzi-exp/id6504860012?l=vi

Google: https://play.google.com/store/apps/details?id=com.paparazzi.paparazziexp&hl=en_US&pli=1

These are designed to elevate and promote your business. These items have been carefully selected for their quality and relevance. They can be used on social media and other digital platforms. We strongly encourage you to use these items to maintain the integrity and professionalism of the Paparazzi brand.

For all Paparazzi Graphics, Videos, and Photographs:

Please do not edit, crop, stretch, distort, or add filters that alter the product or model’s appearance. Any copyright, trademark, or watermark needs to remain visible.

$8 Stock Photographs:

You are encouraged to use the stock photos from the Back Office, although the Crown symbol or other trademark symbol (copyright) must not be removed or cropped from the photograph. The stock photos can be used to make collages and can be personalized

.Zi Collection and Cachet by Paparazzi:

The Zi Collection and Cachet by Paparazzi stock photographs can be personalized with your business information. Zi Collection and Cachet by Paparazzi stock photographs may be used in collages, as long as all the copyright and/or trademark symbols are visible.  A collage of these stock photographs can also contain a picture or selfie along with your business name or personal name and business information.

You can use the stock photographs of the $8 line, Zi Collection, and Cachet by Paparazzi together, alongside, or in collages. Ensure that customers are informed about the differences in prices. 

While the $8 stock photographs, together such as in a collage or on their own, can be personalized, if they are used in a collage with Zi or Cachet stock photographs, these $8 stock photographs should adhere to the same rules as the Zi Collection and Cachet by Paparazzi lines.

Graphics and Videos:

You can use the graphics and videos created by Paparazzi; however, all trademarks and copyrights should remain. You can add your name and/or business information to the graphics.

You can also add your business information to the beginning or end (or both) of the videos. You can add your voice as background music, or you can add music if you have the necessary copyright permissions. 

Trademarks, Copyright Symbol (crown), Watermarks:

You should not remove any trademarks, copyright symbols, or watermarks from stock photographs or graphics. You should not apply for your own purposes any of the trademarks, copyright symbols, or watermarks.

Opportunity:

If the provided Intellectual Property accompanies a statement about the Paparazzi Opportunity (written or implied), you should provide a link to the current Income Disclosure Statement (IDS). The current IDS can be found on the Paparazzi Accessories website. 

Only Print Items Designated Printable:

None of the stock photographs or graphics can be used in any printed form, at any time, or in any location. The only exceptions are if the photograph is printed by Paparazzi, which you may use in printed form, or if the image or graphic is designated specifically for printing in the EXP app.

Using Your  Own Photographs:

You can take or use photographs of yourself and others wearing the jewelry. You can also photograph the Accessories on busts or jewelry displays for your own business use.

Compliance:

Failure to adhere to these guidelines may result in a request to remove your non-compliant posts or other disciplinary actions. All of your own photographs, as well as anything created using Paparazzi's graphics, videos, and stock photographs, should reflect Paparazzi's family-friendly culture.