SCRATCH-OFF CARDS

SCRATCH-OFF CARDS

Two considerations with scratch-off cards are (1) what they have printed on them and (2) how you are giving them away. Both factors must be compliant to use scratch-off cards compliantly. 

What the cards have printed on them

Allowed:

  • "Tax-Free" and "Free Shipping." It is compliant to award "tax free" and "free shipping" cards. However, with "tax free," please remember the following information: GENERAL SALES/USE TAX RECOUPMENT OR REIMBURSEMENT/NEXUS.
  • "Try again." There is nothing out of compliance in giving away a "try again" card.
  • "Get 1 free Accessory or Get X free Accessories." Cards that say "get X Accessory/Accessories free" are compliant. 

Not Allowed:

  • No "Discount" or "buy x, get x." What is printed on the cards cannot be in violation of Policy, such as a discount (such as 20% off) or a buy x, get x deal (such as buy 1, get 1 free).
  • No "Cash Value Cards." It is not compliant to give away the equivalent of gift cards with money or cash value (see PAPARAZZI GIFT CERTIFICATE/GIFT CARD), so the scratch-off cards that award a cash value are gift cards and are not allowed. 
  • No "Non-Paparazzi items." Since it is not allowed for a Consultant to give away non-Paparazzi items, the cards can not have printed on them a giveaway of non-Paparazzi items regardless of how the person obtained the card. However, one exception is share giveaways for non-Paparazzi. (See: GIVEAWAYS & HOSTESS REWARDS.)

Any other printing on cards besides "tax recoupment-free," "free shipping," "try again," and "good for X free Accessory/Accessories" should be cleared with Compliance.

How the cards are given away

Allowed:

  • Give in person. You can hand a person a scratch-off card.
  • A prize in a game. A scratch-off card can be used as a prize as long as a purchase is not required to play the game.
  • Blessing bags. It is compliant to place scratch-off cards in blessing bags.

Not Allowed:

  • Not in Orders. It is never compliant to include the scratch-off cards with an order. Therefore, putting a scratch-off card into an order is not allowed. You should not put anything other than a thank you card and/or a business card in with an order.
  • No "purchase required for a chance to win." Consultants are not allowed to require a purchase for a customer to obtain a scratch-off card or to be eligible to play a game where a scratch-off card is awarded. That is because what they are winning is a scratch-off card and not what is printed on the card. Requiring a purchase for a chance to win is prohibited by Policy Section 5.11. Paparazzi Policy allows "tax recoupment-free" or "free shipping" as awards, but you wouldn't know what a card says until it is scratched off. If you want to give away "tax recoupment-free" and/or "free shipping" with a purchase, then say that all purchases are tax recoupment-free or free shipping that day—don't use a scratch-off card for that. 
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